All eyes on truckload for project44

The technology company, which has been at the forefront of driving application programming interface (API) usage in trucking and logistics, is adding full truckload visibility to its existing less-than-truckload (LTL) and small package tools.

All eyes on truckload for project44

The technology company, which has been at the forefront of driving application programming interface (API) usage in trucking and logistics, is adding full truckload visibility to its existing less-than-truckload (LTL) and small package tools.

All eyes on truckload for project44

The technology company, which has been at the forefront of driving application programming interface (API) usage in trucking and logistics, is adding full truckload visibility to its existing less-than-truckload (LTL) and small package tools.

 
The freight transportation and logistics technology provider project44 on Tuesday launched a new product aimed at providing truckload visibility to shippers or logistics services providers either directly through their transportation management system (TMS) or project44’s user interface.
    The new visibility capability, which taps into real-time positioning data for all types of truckload equipment, is intended to fit into project44’s larger ambition to help digitize and automate the entire shipment lifecycle for its customers, chief executive officer Jett McCandless said in an interview with American Shipper.
    The truckload visibility tool is designed to complement project44’s existing visibility into small package, less-than-truckload (LTL) and volume LTL shipments. Customers can access the visibility data through their existing off-the-shelf or proprietary TMS, or via a standalone interface. project44 is directly integrated within a number of TMS providers, including JDA Software, MercuryGate, McLeod Software and CloudLogistics.
    McCandless said project44 is taking a different approach to gathering the visibility data than other companies that either seeking to solely provide truckload visibility or using it to create a marketplace of available capacity.
    “There’s so much more that goes into the shipment lifecycle than transportation, so we’re focusing on multimodal,” he said. “How do you plan inventory is you only have visibility to one mode?”
   He said visibility data can be gathered in five ways: via electronic logging devices (which are due to be mandated on all trucks in December by the federal government); app-based tracking; “appless” tracking; direct application programming interfaces (APIs) with carriers; and legacy batched technologies, like electronic data interchange (EDI).
    project44 will use ELD information (by partnering with telematics solutions providers), appless tracking and APIs, eschewing app-based tracking and EDI.
    Among the telematics companies is fleet management technology provider Omnitracs.
    “Once a new software solution like freight visibility begins picking up steam with shippers and 3PLs, those buyers will want to know that their various software providers have not only a tight integration but also access to a vast amount of trucking data," said Andrew Kelley, vice president of corporate development at Omnitracs. "When you combine the data access provided by Omnitracs’ Virtual Load View Application with project44’s enterprise-grade architecture, commitment to quality, capacity provider connections and robust product portfolio, those buyers now receive greater visibility and improved customer service.”
    At the time of launch of the visibility capability, project44 said it is already connected to more than 91,000 carriers via:
    • Driver mobile phones on every U.S. wireless carrier
      • Integrations with every major ELD vendor including PeopleNet, Omnitracs, and Rand McNally
    • Direct API-level integrations with top truckload carriers including Schneider, Werner, Knight, CRST, and Covenant, among others
    While McCandless said app-based tracking provides great data, project44 has taken the position that such approaches don’t fit in with it ethos. He added that expecting truckers to adopt another new trucking app is practically difficult.
    The appless approach requires truckers to opt-in to a text message – McCandless said the company is seeing a plus-60 percent opt-in rate – and one they’ve opted in once, all future shipments hauled by that driver are tracked, no matter the cargo owner, until the driver opts out.
   As for EDI, project44 has been at the forefront of driving broader use of APIs for system-to-system communication in logistics and freight transportation (often at the expense of EDI), and first came to prominence as a provider of API-based rate and transit time information for the LTL sector.
    Since then, project44 has aimed for a broader footprint, building a one-to-many API hub for shippers and LSPs to connect to and get critical data from carriers. In its next evolution, it will aim to digitize the entire multimodal shipment lifecycle through APIs, not displacing existing TMSs and their ecosystems but providing its customers a layer to automate as much of the shipment management as possible.
    “All our customers are enterprise, and all they want to know is “is it going to show up the day it’s supposed to, then manage the exceptions and know what their options are,’” he said. “They they can say, ‘Oh no, that truckload is going to be late, so I can go to FedEx Freight priority.’
    “For so long the thinking was that transportation was a cost center, but Amazon is proving that there is value creation in transportation. In order to accomplish that, it requires a lot of functional expertise, but people don’t want to hire 30 people to manage their supply chain. Someone orders a product, and there’s an expectation that it the shipment will be automated.”

I’m not going to say the cost of fuel isn’t an issue, but if we have properly accounted for it within contracting it’s really about how you administer it for how it affects your bottom line.

CNC Line/HMM/RCL -- ANL/APL/CMA CGM/Gold Star/Zim - CSE1CNC/CS2 has added a second China to SE Asia loop including a call to Ho Chi Minh. 
To support the weekly frequency, three more vessels were added which increased the service capacity 98 percent or 5,122 TEUs.
 

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Regulatory Digest - November 16, 2017

Regulatory Digest - November 16, 2017

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All eyes on truckload for project44

The technology company, which has been at the forefront of driving application programming interface (API) usage in trucking and logistics, is adding full truckload visibility to its existing less-than-truckload (LTL) and small package tools.

on Nov 13, 2017AmericanShipper.com

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All eyes on truckload for project44

The technology company, which has been at the forefront of driving application programming interface (API) usage in trucking and logistics, is adding full truckload visibility to its existing less-than-truckload (LTL) and small package tools.

on Nov 13, 2017AmericanShipper.com